Check out the latest work by Associate Professor Lisa Horth on the effect of floral UV cues in attacting bees to flowers just published:
Horth, L., L. Campbell & R. Bray. 2014. Wild bees preferentially visit Rudbeckia flower heads with exaggerated ultraviolet absorbing floral guides. Biology Open (2014) 3, 221–230 doi:10.1242/bio.20146445
This research
demonstrates for the first time that floral guides are not just important in
directing pollinators to floral reward, but also in recruiting pollinators to
flowers from a distance.
The ultraviolet
absorbent floral guides found on black eyed susans were manipulated to be
larger and smaller than they typically are in nature.
This ultraviolet
absorbent pattern forms a 'bullseye' around the center of the flower where pollen
and nectar rewards are located.
In this study the size
of that bullseye was diminished and enlarged. Bees preferred enlarged cues and
recruited to flowers from a distance more often when this cue was big.
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